More of my sites

WinInfo Daily News
SuperSite for Windows
Windows IT Pro Magazine
Connected Home
Thurrott Dot Com
Windows Weekly at TWIT

About this site

For six years, the Internet Nexus served as my technology blog, but I've since started blogging at the SuperSite Blog instead. If you're looking for the blog, please head there. --Paul

Thursday, January 29, 2004

Coca-Cola joins with Musicmatch in marketing venture

Reuters: "Coca-Cola said on Wednesday it has teamed up with online music company Musicmatch Inc. to promote its Sprite brand, marking the latest alliance between a major beverage maker and an online music service. Specific details are expected to be unveiled in the coming months, but the deal's announcement comes just days before Coke's rival, PepsiCo Inc. and Apple Computer Inc's iTunes Music Store kick off a promotion to give away up to 100 million song downloads ... Musicmatch's Jukebox had more than 45 million registered software users in 2003, representing a 25-percent increase over 2002."

[ Posted at 10:51 PM | Permalink ]