Friday, December 17, 2004

While there's no doubt [the iPod] is in front of all competitors, is there that much of a difference? RRadio Network's current survey of online radio listeners is showing a preference for other brands too.

Asked "Do you own a portable MP3 player?" and "If yes, which one?", 25.5% of 979 respondents claim to own an iPod. As stated, no doubt Apple's out in front.

But there are other brands on the market that show signs of acceptance. 12.7% of the people reporting to own an MP3 player say they own a Creative Labs unit. 10.5% own an iRiver, and 44.4% say they own an MP3 player model "other" than the 15 brands listed on the survey.

BTW: 66% of respondents don't own a portable MP3 player.